Ladies’ Home Journal Magazine
Mickey Mouse Watch Advertiement (1947)
The advertisement reads:
will they be PUNCTUAL citizens?
It is easy to teach your children punctuality – the way they learn it best, by owning their own watch! MICKEY MO– — USE watch is a real watch, a really good watch, as good as any you or their dad would wear. MICKEY MO– — USE has a sturdy, never-dull chrome case…washable red vinylite strap, stainless steel back…accurate U.S. Time precision movement. Remember, MICKEY MO– — USE comes to you from The United States Time Corporation, which has sold more than 150,000,000 dependable timepieces to date.”